CLEO Collection Social Campaign
Talent: Celine Tyson@celine.tyson
Photographer: Andres Delara @andresdelara
Photo assistant: Hector Adadlid @hectoradalid
Art Director: Sarah Evans Kolmin
Content Producer: Rafe Masters @rafemasters
HMU: Peter Phungus @peterphungus
Stylist: Julia Golden @juliaisgolden
Stylist assistant: Macy Harmon@macyharmon
Creative assistant: DuJaun Kirk @dujaunn
The MARLI Dad
The MARLI Dad redefines what it means to be a Cool Dad.
The MARLl Dad doesn’t just balance work & family well. He exudes bold energy, values individuality, and fatherhood. He expresses this through his style, profession and hobbies.
The MARLI Dad isn’t one dimensional. He’s multi-faceted, evolving, and expressive. Like the dynamism of NYC.
The still life captures the many layers of the MARLI Dad, his style, his passions, and his presence.
From bold accessories to hints of his hobbies like tennis and pool, each element reflects the depth, energy, and individuality that define what it means to be a Cool Dad.
Art Direction: DuJaun Kirk
Photography + Retouching: Artinian BKK
Styling: DuJaun Kirk
To Be Seen
Inspired by the precision of tennis, style, and the bold energy of New York during the US Open, this still-life concept focuses on MARLI’s Tip-Top Collection in striking compositions that demand attention.
Set against the visual elements of tennis,
each image frames the jewelry in a heroic way
—precise, intentional, and full of quiet tension,
like the sport.
With symmetrical diamond arrangements,
drawn from the Green Agate and Full Diamond variations,
we highlight the pieces in still-life form as bold, miniature sculptures; curated with purpose, meant To Be Seen.
Art Direction: DuJaun Kirk
Photography + Retouching: Artinian BKK
Styling: DuJaun Kirk
Delivery: Social, CRM, Ecommerce, Digital VM, Digital Ads
Crops
Content Ideation & Execution
Video Shooting & Editing
Social
Special Projects
Wheatpasting layouts and file preparation